Website/Product
Multistep Checkout
UX redesign of SkillStat’s cart and checkout flow, improving pricing clarity, reducing friction, and creating a smoother course purchase experience.
Category
Client
Year
Project overview
Redesigned SkillStat’s cart, checkout, and order confirmation experience to support fast, confident course registration. The updated flow clarifies pricing and discounts, reduces friction during payment, and guides users cleanly from selection through confirmation—critical for time-sensitive medical training purchases.
Problem
The existing purchase experience created unnecessary uncertainty at key decision points. Pricing details were difficult to parse, discounts lacked visibility, and users had limited reassurance around next steps after completing a purchase—especially when registering for multiple courses at once.
This friction increased hesitation during checkout and reduced confidence in a high-stakes transaction.
Approach
Reduce friction across cart, checkout, and confirmation
Make pricing, discounts, and totals explicit at every step
Support quick decision-making for time-sensitive registrations
Establish a consistent, trustworthy end-to-end purchase flow
Solution
Streamlined Cart Experience
Redesigned the cart to clearly separate selected courses from pricing details, making it easier to review items and understand costs at a glance.
Simplified Checkout Flow
Simplified checkout by clearly separating form inputs from the order summary, allowing users to complete payment without losing sight of what they’re purchasing.
Clear Confirmation & Success States
Redesigned the confirmation experience to reinforce purchase success and eliminate uncertainty after checkout.
Result
Improved clarity around pricing, discounts, and totals
Reduced friction during high-stakes purchase moments
Increased user confidence when completing registrations
Established a scalable checkout pattern for future courses and offerings
The redesigned flow supports fast, confident decision-making—turning a complex, multi-step purchase into a predictable and reassuring experience.
